Facilitator: Laurance Wu
Date: May 28-29, 2010
Venue: Skyfortune hotel, No.358 Hongxu Road, Shanghai
Program language: Chinese

Program Highlights

1. The program is lectured by the senior executive who has 20 years of working experience in the world leading retail companies:
   The retail senior executive will personally train suppliers and analyze retailer’s way of thinking and management operation in retailer’s perspective.
2. The program concentrates on the topics that suppliers are concerned, practical interests will be gained through learning :
   The course will provide suppliers indispensible skills :how to negotiate and sign contract with the retailer; joint promotions; How to win more shelf space; How to meet the retailer's assessment for better cooperation.
3. Case studies, interactive communication and personalized solutions
   Each case in this course is practically provided by experts. Course’s interaction between expert and participants is strong and all the participants will be involved in the practical discussion and communication. The expert will provide personalized answers according to every participant’s situation.

Target Group

1. Sales, KA channel and sales management of FMCG manufacturing companies
2. Sales and sales management of FMCG distributors

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